Title: "Blonde Orchid"
Artist: Mimmo Rotella (1918-2006)
Technique: Seridecollage
Dimensions with frame: H 104 x W 73 x D 7 cm
Dimensions without frame: 100 x 70
Pencil signature lower right, print 5/125
Mimmo Rotella, born Domenico Rotella, was an Italian artist of Calabrian origin and a protagonist of art in the second half of the 20th century, associated with the Nouveau Réalisme movement and international Pop Art.
The artist is best known for his use of torn advertising posters transformed into works of art.
He quickly became famous for his décollages, a technique he first experimented with in Rome when, walking through the city, he saw detached and torn posters and brought them to his studio to transform them.
In 1953, Rotella realized that painting was no longer of great interest to him and clearly moved closer to the concept of the advertising poster as an artistic expression.
Rotella thus became part of Nouveau Réalisme.